Easy methods to promote your new Christmas track

Christmas songs or “Vacation Music” will be a wonderful option to not solely unfold vacation cheer to the world round, however to realize streams and new followers. Yearly, Christmas playlists crank thousands and thousands of streams

How to promote your new Christmas song
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Christmas songs or “Vacation Music” will be a wonderful option to not solely unfold vacation cheer to the world round, however to realize streams and new followers. Yearly, Christmas playlists crank thousands and thousands of streams, and in case you are fortunate sufficient to get on one among these lists they will present greater than sufficient buying cash, after which some. Getting on these seasonal playlists can be a good way to keep up month-to-month listeners on Spotify, because it’s little doubt there’s a typical lull in consideration in the course of the months of November/December. On this article, we cowl the perfect promotional strategies to your Christmas or Vacation impressed launch.

1) Easy methods to get your track on Christmas playlists

That is by far top-of-the-line methods to advertise your vacation track. Particularly, Spotify playlists are essentially the most profitable and best to entry for artists. When you can most undoubtedly do your individual analysis and attempt to seek out curators, it is not uncommon for them to be focused by tons of, if not 1000’s of artists. Operating a Spotify marketing campaign with Playlist Push is a good way to achieve playlists which are particular to Christmas and Vacation music, and it’s additionally a good way to achieve playlist curators who’ve a variety of playlists that would characteristic such music. This may also increase the Spotify algorithm to set off extra discovery to your track throughout Spotify.

Simply go to our Playlist Promotion Web page to arrange a marketing campaign, add genres that suit your track, and make sure you add the style “Christmas” or “Holidays”. We might additionally suggest including different particular genres (Indie, Nation, Pop, and many others) for the track as many curators who run playlists could be open to including Christmas themed music to their playlist.

In relation to getting on playlists there actually isn’t any higher service than Playlist Push.

2) Join with YouTube playlists

YouTube is a superb place to get your track on Christmas and Vacation playlists, however it does require somewhat bit of additional detective work – simply seek for a related playlist to your track and compile a success listing. For instance, if you happen to seek for “Indie Christmas Music”, click on on the playlist, then click on on the channel title to see their contact data. Right here you can probably contact them instantly. See instance beneath:

Instance of Playlist Push curator School Music on YouTube

Now you’ll need to craft a really brief request and make sure you give all related hyperlinks to your music in order that the curator can simply add your track. Most critical YouTube playlist curators could have an e-mail or a selected hyperlink to submit your music to. These curators will be simply get overloaded with submissions so make sure you observe up.

3) Timing of your Christmas track.

It is very important begin doing this work for the vacation season as quickly as you may. Early to mid-November is a superb time to start out monitoring down these curators since they are going to be getting slowed down as we get nearer to Christmas and the tip of the calendar yr. You possibly can all the time get on a Spotify playlist a couple of days earlier than Christmas, however as you may think about as quickly as December twenty fifth passes, Christmas and Vacation music consumption drops to almost zero.

4) Unfold the cheer on TikTok.

Making a TikTok along with your Christmas music is a good way to interact a large viewers. Large quantities of persons are residence with their households scrolling on their telephones! You possibly can request or inform the TikTok group so as to add your track to their very own Christmas or Vacation playlists. Additionally, one other nice option to promote your Christmas sound on TikTok is to create a video that’s humorous to interact with and can result in individuals creating extra movies. Hiring Playlist Push to ship your track to TikTok influencers is a implausible option to get TikTokers to make use of your track, which after all can result in extra streams on streaming providers like Spotify and Apple Music. Study extra about our TikTok campaigns goto our TikTok Promotion Web page.

5. Native outlets and eating places.

Most espresso outlets, eating places, and retail shops are all the time in search of new and related music to maintain their patrons pleased. You possibly can both create a Vacation playlist for a selected venue and share the hyperlink with their supervisor, or just ask them so as to add the track to their Spotify playlist in the event that they use Spotify for Manufacturers. These companies needs to be utilizing a correctly licensed overhead music firm, however you may ensure that a lot of them are usually not.

6. Carry out at vacation occasions

In case you’re a dwell performer, make the most of the various vacation occasions taking place in your group this time of yr. From tree lighting ceremonies to workplace events, there are many alternatives to get your Christmas track on the market. And who is aware of, possibly you will even land your self a gig acting at Santa’s workshop!


In relation to on-line music promotion it may be onerous to search out simply anybody who may also help with Christmas and Vacation promo. Hopefully these methods offers you a leg as much as unfold that vacation cheer. Additionally, keep in mind that having a Christmas track in your catalog is superb and will be constantly promoted every year!